FCA Regulated • Appointed Representative Support

Credit Broking Compliance Consultants

Comprehensive support for credit brokers operating as Appointed Representatives or seeking direct FCA authorisation. We help you navigate the regulatory framework, whether you're building an AR network or operating as a Principal Firm.

The Credit Broking Compliance journey

The route from scoping your permissions to a decision. The FCA's part of it is fixed; the preparation before it is where applications are won or lost.

Establish your role in the credit chain

Introducing, arranging and presenting are different activities, and the lenders and introducers around you affect what you are responsible for.

  • Confirm which broking activity you carry on
  • Map lenders, introducers and any unregulated party in the flow
  • Weigh direct authorisation against appointed representative status
What applies
Introducing customers to lenders
Where it sits in the rules
CONC sourcebook, credit broking
FCA determination
6–12 months

Statutory period from a complete application

FCA application fee
£1,130

Published pricing category

How MEMA Supports Credit Brokers

Comprehensive support for ARs and Principal Firms

For Appointed Representatives

Support for credit brokers operating under a Principal

  • Principal Firm selection guidance
  • AR agreement review
  • Compliance framework setup
  • Training and competence programmes
  • Ongoing regulatory support

Key Credit Broking Compliance Requirements

What the FCA expects, and the evidence behind it.

Activity scopeDefine introductions, arranging, advising and exclusions.
Lender relationshipsEvidence due diligence, oversight and remuneration controls.
Customer outcomesReview disclosures, vulnerability and fair treatment.
MonitoringTest files, communications and conduct controls.

What you will need to produce

  • Broking permissions and model map
  • Lender and introducer due diligence
  • Customer journey and disclosure controls
  • File review and monitoring programme

Define the broking role

The scope depends on how the firm introduces, arranges, advises and is paid.

Activity map

Document introductions, arranging, advice, lender selection and any exclusions.

Relationships

Set expectations for lenders, introducers, remuneration, conflicts and oversight.

Customer disclosures

Make the role, service, fees, options and limitations clear to customers.

Control the customer and lender journey

The framework should test conduct in live cases and communications.

Due diligence

Review lender and introducer governance, service dependencies and escalation.

Vulnerability and complaints

Provide support routes and analyse complaints and customer outcomes.

Monitoring

Use file reviews, promotion testing, MI and remedial action to challenge the model.

How MEMA helps

Broking looks simple and is heavily conditioned: the permission, the disclosures, the commission arrangements and the introducer chain all have to hold together.

  1. 01

    Map the broking model

    Exactly what you do — introduce, arrange, or something the perimeter treats differently — and the permissions that follow from it.

  2. 02

    Check the chain

    Lenders, introducers and any unregulated parties in the flow are assessed, because responsibility does not stop at your own front door.

  3. 03

    Review the customer journey

    Disclosure, commission transparency and the point of sale reviewed against what a customer is entitled to know and when.

  4. 04

    Test the files

    A sample of real cases reviewed against the framework — the evidence that the controls operate rather than merely exist.

  5. 05

    Set up monitoring

    A recurring review programme with management information, so file quality is tracked rather than sampled once.

Understanding the Appointed Representative Model

How the AR framework works for credit broking businesses

Appointed Representatives

Operating under a Principal Firm

Credit brokers who conduct regulated activities on behalf of a Principal Firm

Key Features:

  • No direct FCA authorisation required
  • Operate under Principal's permissions
  • Principal responsible for AR activities
  • Lower regulatory burden on AR
  • Faster route to market

Requirements:

  • Agreement with an authorised Principal Firm
  • Compliance with Principal's policies
  • Ongoing training and competence
  • Activity reporting to Principal
  • Consumer Duty compliance

Principal Firms

Managing an AR network

FCA authorised firms that take responsibility for Appointed Representatives

Key Features:

  • Full FCA authorisation required
  • Ability to appoint ARs
  • Responsible for AR compliance
  • Network management capabilities
  • Enhanced oversight obligations

Requirements:

  • Appropriate FCA permissions
  • Robust AR oversight framework
  • Due diligence procedures
  • AR monitoring and supervision
  • Financial resources for AR activities

Credit Broking Activities

Understanding what credit broking involves and regulatory requirements

Credit Introduction

Introducing customers to credit providers

  • Customer referrals to lenders
  • Credit matching services
  • Application facilitation
  • Commission arrangements

Credit Arrangement

Arranging regulated credit agreements

  • Credit agreement negotiation
  • Terms and conditions discussion
  • Application processing
  • Documentation support

Credit Advisory

Providing advice on credit products

  • Credit product recommendations
  • Affordability assessments
  • Suitability evaluations
  • Consumer protection compliance

Lender Relationships

Managing relationships with credit providers

  • Panel management
  • Commission negotiations
  • Service level agreements
  • Performance monitoring

Compliance Obligations

Meeting regulatory requirements

  • Consumer credit regulations
  • Affordability checks
  • Clear disclosure requirements
  • Treating customers fairly

Business Development

Growing your credit broking business

  • Marketing compliance
  • Lead generation
  • Conversion optimization
  • Customer retention

Principal Firm Oversight Obligations

FCA requirements for firms managing Appointed Representative networks

Due Diligence

Comprehensive AR vetting processes

  • Background checks on AR principals
  • Financial stability assessment
  • Competence and capability review
  • Business model evaluation
  • Fit and proper assessments

Ongoing Monitoring

Continuous AR supervision and oversight

  • Regular compliance monitoring
  • Activity and transaction reviews
  • Complaint analysis
  • MI reporting and analysis
  • Periodic AR assessments

Training & Support

Ensuring AR competence and compliance

  • Initial compliance training
  • Ongoing CPD programmes
  • Regulatory update communications
  • Policy and procedure guidance
  • Competence assessments

Risk Management

Managing risks from AR activities

  • AR risk assessments
  • Financial crime controls
  • Conduct risk monitoring
  • Remediation when issues arise
  • Termination procedures

Critical Considerations for Credit Brokers

Key regulatory and business factors to address

Consumer credit regulation compliance
Affordability and creditworthiness checks
Clear disclosure of fees and commissions
Treating customers fairly principles
Financial promotions compliance
Consumer Duty implementation

Sectors We Support

This service is available for firms across these regulated sectors

Appointed Representative FAQs

Common questions about the AR model in credit broking

What is an Appointed Representative in credit broking?

An Appointed Representative (AR) is a credit broker that conducts regulated activities on behalf of a Principal Firm, operating under the Principal's FCA permissions. This provides a faster route to market without needing direct FCA authorisation.

What are Principal Firm responsibilities for ARs?

Principal Firms must conduct due diligence on ARs, provide ongoing monitoring and supervision, ensure AR compliance with regulations, manage financial resources for AR activities, and maintain robust oversight frameworks as required by the FCA.

Ready to Build Your Credit Broking Business?

Whether you're becoming an AR or building a Principal Firm, we're here to help